10 Unexpected Tier 2 Backlink Tips
tiered links - The Hierarchy of Backlinks That Scale Your SEO Campaign
Backlink tier refers to the hierarchy of links that you create in order to boost your SEO campaign. Each level provides an extra layer of protection from Google's penalties.
In order to get it right, you'll need to spend a lot of effort and time. Google takes weeks to find and analyze new backlinks.
First-Tier Links
These links should be of a high standard and dofollow from reputable websites. These links are referred to as Tier 1 backlinks and act as the basis of your link building strategy. They vouch for your web page, thus giving it enough domain authority to rank well in search results pages. For instance, if your blog post is published on HubSpot and it has an tier one link to SearchEngineLand's compilation of Link Building Statistics, then SearchEngineLand's website rankings will get an increase from the link equity that is passed on from HubSpot.
The second tier is more diverse and could include low-quality backlinks like spammy forums posts or low-quality bookmark sites and directories. However, the goal with Tier 2 is to create high-quality content that can be linked to your first-tier links. This is because content that is good will improve the content in which it resides, and will not be seen as something that was added for SEO reasons.
To construct a successful tiered link building program, you'll need to put your money in producing quality content and investing in tools such as RankerX or GSA. However the time and money that goes into manually performing the tiered link building process could be worth it in terms of the higher ranking benefits that come from having a properly structured backlink pyramid.
Second-Tier Links
Tiered link construction is designed to lead users through external websites before reaching your website. It is crucial to choose second-tier backlinks sources that are relevant to your business and your website to ensure this happens. Unlike account profiles guest blog posts are able to perform well in this regard because they provide useful information that users want to consume.
You should avoid using the tier-2 links on forums or other sites of low quality. Instead, choose pages that are of high-quality that provide industry news or guest posts. These links will appear more natural and will have greater impact on your ranking in search engines. In addition, they're more likely to be considered by Google as having passed link equity, which may boost their value in SERPs.
If you're looking to boost your SEO rankings You should be aware that obtaining these high-quality hyperlinks manually is difficult. It can take months to send guest blog posts to first-tier publishers, and longer to wait for them to be published. It could take weeks to see the results when it comes time to create new traffic and converts onsite.
Additionally, many SEOs turn to automated tools to create links for second-tier sites. This technique could violate Google's Webmaster Guidelines and result in being penalized.
Third-Tier Links
This level is home to a huge number of links, a few of which are borderline-spam. They are shared on social media platforms, and on websites that allow user-generated content like Quora. They aid in the indexing of tier two links, but don't pass any link equity to the resource being promoted. They are generally nofollow links. At this point marketers are more focused on quantity rather than quality. They make use of tools to post an huge amounts of links on forums, in the comments sections of blog articles and posts in directories and similar locations. In this situation, tiered link-building becomes a gray zone that is in violation of Google’s webmaster guidelines.
Tiered link-building campaigns require an enormous amount of time and effort to succeed. Google could take months or even days to index an backlink. It can take weeks or months for an SEO impact to be evident. Marketers must be patient and use a carefully-planned content strategy.
Marketers should also avoid using too many automated tools to achieve this kind of linking. These can violate the rules of search engine optimization and lead to penalties. It is preferential to manually select links and publish them on relevant websites for donors rather than using automated services like GSA or RankerX. This will prevent the search engine from penalizing your promotion with links that aren't of good quality.
Fourth-Tier Links
Tiered link building continues to be an extremely popular method to increase the rank of websites. However, since Google has made substantial efforts to get rid of "black white hat" SEO practices, tiered linking methods have been slashed.
This is because they are considered to be gray-hat in the SEO world, and can be penalized if used improperly. Tiered links are backlinks created on different levels of a pyramid. The main purpose of these backlinks is to increase the ranking of a resource promoted in search engine results. The web page that is promoted will rank higher than its competitors and will also receive more organic traffic.
This tier has a lower quality of backlinks and is generally nofollow. Additionally this tier may consist of low-quality social directories, profiles, and article networks. These links can be built organically or through strategic automation solutions. However, they must remain diverse in terms of niches, domains and their relevance.
In addition to their low-quality, nofollow characteristics, these backlinks can cause problems if not diversified enough. This is because Google has a highly sophisticated group of hound dogs who are always looking for patterns in backlink profiles as well as techniques. If these patterns are discovered and subsequently uncovered, it could result in a penalty not only for the link-building team, but also for its customers.